AltFi.com uses cookies on this website. They help us to know a little bit about how you use our website, which improves the browsing experience and marketing - both for you and for others. They are stored locally on your device. By continuing to use this site you accept this use of cookies. Go to the Privacy and Cookies page for more information. You'll see this message only once.
Not signed in. Log in here.

Your daily download of all things alternative finance and fintech, from us at AltFi


 

HSBC targets millennials in robo advice roll out




By Daniel Lanyon on 1st June 2017

https://goo.gl/XUo8nP

The banking giant is courting investors with much lower cash pots, as it launches into the robo advice space.

 

 

HSBC is poised to launch its own automated online wealth management proposition as demand for ‘robo-advice’ reaches the traditional banking market.

 

The bank’s new personalised online advice service will aim to offer clients with less than £15k wealth management advice at a much reduced cost compared to human advisors.

 

HSBC’s Online Investment Advice, which should be available by the end of the year, will use data and algorithms to deliver tailored advice.

 

When investors first log in, which they can do via a computer or smartphone, an algorithm will identify a recommended portfolio after filling in a questionnaire.

 

HSBC says that throughout 2017 it will be working closely with the Financial Conduct Authority (FCA) “to shape the future of online advice regulation”.

 

Raman Bhatia, HSBC’s head of digital, UK & Europe says the launch reflects a need to “stay ahead of the curve”.

 

“We are very excited by HSBC Online Advice service and have been working with our customers and the FCA to shape our offering to ensure that we are providing the most up- to-date and smart wealth management advice possible,” he said.

Comments


Enter your name:

Enter a comment in the box below:

More like this:

Robeco launches fintech fund for retail investors
20th November 2017
Daniel Lanyon
Digital bank Monzo sizes up IPO
15th November 2017
Emily Nicolle