Bessie Hassan

finder.com.au

Head of PR

Bessie Hassan is a seasoned media and communications professional with a 14 year career spanning publishing, government and consumer public relations. As Head of PR at finder.com.au, Australia’s most visited comparison website, Bessie has a proven track record of growing the brand in the digital and traditional media space. Bessie leads a team of 10 media and research professionals who work tirelessly to create high-quality content, secure placements, build relationships and deliver tangible results. 

Event Sessions Featuring Bessie Hassan


Panel

Personal Unsecured Consumer Lending ‐ How to Differentiate in a Crowded Market

AltFi Australasia Summit 2018 - 16th April 2018

  • Richard Blumberg said that investing heavily in legal and compliance was a must for fintechs in order to make sure that their model works. New entrants that don’t do this and make mistakes suffer dearly. He added that 92% of the personal loan market belongs to the banks thanks to credit cards.

  • Mike Laing said that the personal loan market was cannibalised and turned over to the banks thanks to the introduction of debit cards and eftpos systems, which enabled cards to be taken at point of sale. When eftpos came in that allowed credit cards to get online authorised purchases. The retailers up until that point had their own private label card programmes.