Divido appoints Gareth Lloyd-Owen as new CPO

By Amelia Isaacs on Tuesday 15 November 2022

Digital Banking

Divido is bolstering its c-suite with ex-Roostify VP Lloyd-Owen.

Divido appoints Gareth Lloyd-Owen as new CPO
Image source: Gareth Lloyd-Owen/Divido.


Gareth Lloyd-Owen has been appointed chief product officer for Divido.

Lloyd-Owen joins the UK-based checkout finance platform from lendtech Roostify where he was VP of product.

He brings more than 20 years of experience to the role, including a decade of product management.

Divido is solving an important consumer financing problem that is becoming even more prevalent in this challenging economic environment,” Lloyd-Owen said.

“I can’t wait to work with our brilliant customers and wonderful minds at Divido to create robust, scalable, and beautiful experiences that customers and consumers love.”

Lloyd-Owen said he ultimately hopes to drive excitement around the product for the benefit of both the company and its customers.

He will help Divido grow its platform into a “world-class product”, with the aim of aligning the company and producing a collaborative and outcome-based culture, according to the company.

“[Lloyd-Owen] brings with him deep experience in building embedded lending products, excellent product management capabilities and is very aligned with the values and vision that we have at Divido,Divido CEO Todd Latham said.

“His appointment will help us to deliver better value to our customers as we build the world's most advanced retail finance platform.”

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