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Goji launches P2P lending bond targeting 5% yields to woo wealth managers

The P2P specialist investment manager wants to open access to the fast-growing alternative lending market.

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Goji has today launched the UK’s first diversified P2P lending bond in a bid to open up access for financial advisers and wealth managers to the P2P and direct lending market.

The Goji Diversified P2P Lending Bond is specifically designed for the intermediary sector, enabling advisers and wealth managers to access a portfolio of over 200 different loans from multiple lending partners, providing a high level of diversification.

It is eligible for inclusion within the Innovative Finance ISA and will target returns in excess of 5 per cent over a one or three-year term.

Goji is aiming to open up access to the P2P and direct lending for financial advisers, a trend many commentators believe will be a key driver of the maturation of the alternative lending market.

Jake Wombwell-Povey, CEO of Goji, says the firm is aiming to pair traditional financial services expertise with innovative technology to open the asset class to new investor markets.

“With the launch of our Diversified P2P Lending Bond, wealth managers can engage clients for the first time with a carefully designed product, with risk management and portfolio construction at its core, that is covered fully by the FOS,” he said

“The product’s eligibility for inclusion in the new Innovative Finance ISA makes it ideal for investors seeking steady, low-volatility returns in 2017-1,” he added.

David Beacham, head of distribution at Goji, says the recent industry milestone of £10bn of lending through P2P platforms demonstrates that alternative credit is here to stay.

“Whilst over 170,000 UK investors are active in the sector, very few access the asset class through traditional advice channels. Goji’s new proposition allows advisers and their clients to access this high-performing sector through a highly diversified and risk-managed solution. It is now the responsibility of advisers to ensure investors can get quality advice when they seek to engage with the sector,” he said.

Founded in 2015, Goji is an investment manager specialising in P2P and direct lending.  It is backed by a number of leading industry figures including the backers of Betterment, the world’s fastest growing asset manager and Intelliflo, the UK’s largest adviser practice management software as well as several senior credit specialists from the traditional banking sector.

Goji also provides administration services for Innovative Finance ISA products from several platforms including Landbay; bond investment platform UK Bond Network and crowd bond provider Downing.

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