ThinCats is the latest in the peer to peer sector to rebrand, after asset-backed lenders Assetz Captial and Ablrate also tweaked their sites and product offerings this week.
The platform announced its intention to revamp its website and logo at an event late last month, as it looks ahead towards signficant expected growth in 2018.
“Our new look has come about after a huge amount of development and growth within ThinCats. Therefore, we are proud to unveil the new ThinCats and are very excited about the year ahead,” said the lender in a blog post.
“We wanted a look that reflected the freedom to research, discuss and select a broad range of loans for our investors, plus the freedom from the layers of bureaucracy, legacy processes and high overheads that impact upon the service and proposition to businesses.
“In turn, we give today’s entrepreneurial businesses freedom to seize opportunities, realise their potential, maximise productivity, grow their revenues and expand into new areas.”
The rebranding comes as ThinCats closed a £200m institutional funding round to enable it to scale up its lending efforts to SMEs, backed by ESO Capital and Waterfall Asset Management among other firms.
The platform has also had to push back the launch of its Innovative Finance Individual Savings Account (IFISA), which was scheduled to go live before the end of the year. Users can now expect to gain access to the product some time in January, as a result of longer than expected build times for the administration system.