New robo-advisor launches crowdfunding campaign seeking £250k

By Daniel Lanyon on Thursday 11 January 2018

Savings and Investment

The firm is using Crowdcube to raise equity capital ahead of launching its online investment service.

Wombat, a new name in the fast moving world of digital wealth management, has launched a crowdfunding campaign aiming to raise £250,000.

Whilst not strictly a robo-advisor – it doesn’t offer advise and/or risk-targeted portfolios – the firm will allow investors to hold ETF-based portfolios from just £10 initial investment. It aims to launch its platform by April 2018 and raise a further £1-2 million pounds within 12 months of operation to implement the second phase strategy.

Wombat uses thematic portfolios and aims to encourage investors to put their cash towards firms that interest them via ETFs.

Its pitch says in the first year following the closing of the fundraising it will build and market the product. In Year 2 will offer new products, premium subscription and expand into Europe. In Year 3 it will aim to launch new products and further grow internationally.

Wombat will operate a subscription and percentage of assets based model, charging a £1 monthly fee to all customers, a platform fee of 0.45 per cent, and a ETF provider fee of 0.25 per cent.

The campaign has already raised £155k and has 18 days left before it closes. Campaigns that don’t reach their goal in their stated period do not receive any of the funds.

You can find more details here.


Sign up for our newsletters

Your daily 7am download of all things alternative finance and fintech.

Fintech and alternative finance headlines with an exclusive Editor's Note each week. Delivered Monday at midday.