Demand for tree-planting card increased by 250 per cent every day since launch says bunq
The SuperGreen card has been so popular the digital bank ran out of stock of its metal cards.
App-only Dutch challenger bank bunq has today revealed that the demand for its SuperGreen card has increased by 250 per cent every day since its launch.
The SuperGreen card was released earlier this month and would allow customers to plant a tree every time they used their card.
Previously, bunq said it would plant a tree for every €100 spent by customers using its Green card.
By the end of the year, bunq’s customers are estimated to plant over 144,000 trees and offset 44.35m kilograms of CO2, the equivalent of 46,736 flights from Amsterdam to New York.
Ali Niknam bunq’s CEO, who is speaking at the AltFi Digital Summit on 15 May, said: “In just 4 months, bunq users have come together to plant over 100,000 trees as part of our ongoing work with the Eden Reforestation Project.”
“bunq SuperGreen is another example of how bunq has listened to our users' feedback and created a product that empowers them to be even more sustainable and contribute to even greater reductions in CO2 emission worldwide.”
Following the popularity of its Green card, which was launched back in November 2019, bunq has since expanded its partnership with Mastercard to roll the eco-friendly alternative out to 30 countries across Europe.