Luke Lang/Crowdcube.
Crowdcube’s Luke Lang is leaving the company he co-founded
After 12 years, the chief marketing officer is moving on.

Crowdfunding pioneer Luke Lang has announced he’s leaving the company he co-founded in 2010.
Lang and fellow co-founder Darren Westlake started Crowdcube from “a makeshift office with borrowed furniture” but have since grown the business into a platform that has facilitated some £1.2bn in investment to over 1,000 startups and businesses.
“However, after emerging from the pandemic even stronger, hitting profitability and with exciting plans in place for further growth, I feel that now is a good time for me to move on and let others write the next exciting chapter in Crowdcube's history,” wrote Lang on LinkedIn announcing his departure.
Crowdcube is certainly in the midst of change, with its Seedrs merger having collapsed under regulatory scrutiny the business is now looking to expand into the public markets by facilitating ‘Community IPOs’ and challenging PrimaryBid’s dominance.
The platform also recently launched Cubex, a secondary marketplace that can be used by any private businesses to allow share sales.
“Darren Westlake and I started out in a makeshift office with borrowed furniture and a lot of problems to overcome, but we always had a passion, determination and belief in our vision,” Lang wrote.
“Since then, we’ve funded 1,033 businesses, had £1.2bn invested through Crowdcube and have amassed 1.2m amazing members who are eager to back businesses on a mission to make a difference.”
As for Lang’s next steps, the exec is enjoying a well-earned rest over the summer before starting “the first of many new adventures”, including as an entrepreneur-in-residence at SETsquared Exeter and joining the team at peer-to-peer lender Plend.
“I will remain Crowdcube’s biggest fan and will continue to cheer the successes from the sidelines."
“Once a Cuber, Always A Cuber.”