Bink snags former Ocado and M&S executive as new chief revenue officer

Tim Gittins will have a focus on scaling up Bink’s retail division in the new role of chief revenue officer.

graphical user interface, application

Image source: Bink

Loyalty-focused fintech Bink has appointed a former Ocado and M&S executive as chief revenue officer.

Tim Gittins will have a focus on scaling up Bink’s retail division in the new role.

The role was previously divided up between various staff at Bink.

Gittins has spent the past 15 years at Moto Hospitality, the UK motorway service area operator, in several leadership roles, including chief operating officer.

Before that, he held category management roles at M&S and was a member of the original leadership team at Ocado.

Earlier this month, Bink, which was founded in 2015, inked a “strategic partnership" with Lloyds.

The banking giant, which has 26 million customers, is embedding Bink’s technology into its digital channels and offering loyalty programmes to its retail banking customers. 

Bink’s technology allows customers to link payment cards to loyalty programmes, enabling them to automatically collect loyalty points when they buy goods or services with the card.

Its retail partners include Iceland, Harvey Nichols, and the Japanese food chain Wasabi.

Lloyds and Barclays have both invested in Bink.

Mike Jordan, CEO Bink: “Tim’s expertise will significantly accelerate bringing our unique product Payment Linked Loyalty to more retailers. 

"Our technology identifies customers every time they shop, allowing retailers to gain deeper insights into their customers whether they are shopping online or offline."

Gittins said: “I look forward to sharing Bink’s technology solutions with retailers and I am confident that the opportunities this technology unlocks will prove highly valuable to them."