Cashplus invites SMEs for a Digital Health Check-up

Neobank Cashplus is introducing a Digital Health Check for its SME customers, powered by Mastercard.

The service was prompted by the UK Government’s recently launched Help to Grow programme of courses and support for SMEs, which has so far seen limited take-up, in part due to the requirement that five employees from an SME must enrol at a time.

Instead, working with Mastercard, Cashplus designed its Digital Health Check to be open to all businesses for free.

“We know that small businesses, particularly start-ups and young companies, have a lot to deal with and often face a steep learning curve in many areas of running a business,” said Cashplus Bank’s CEO and founder Rich Wagner.

“Our new Mastercard Digital Health Check provides our customers with a free, holistic review that gives them an understanding of where they are.”

As well as assessing where a business is, the tool also provides practical suggestions on areas of improvement, which Cashplus believes will help break down digital barriers for SMEs.

Last month Cashplus appointed a new chief customer and marketing officer, Tatiana Lipiyaynen, who is said to be preparing the groundwork for a potential rebrand in the near future.