Sugi is the UK’s first platform enabling investors to check their carbon impact and compare with industry benchmarks. As consumers become more aware of sustainability and their personal impact on the planet, Sugi aims to help them build greener investment portfolios. Sugi currently displays impact data for roughly 95% of the listed equity market, over 3,500 exchange traded funds (ETFs) and certain actively managed funds. The platform uses Open Finance technology through its partner Moneyhub to enable users to link their investment portfolio to the app and access their personalised impact data. Sugi was founded by Josh Gregory. After spending a decade in investment funds, green finance and conservation, he became increasingly frustrated with the lack of clarity surrounding green investing. Josh created Sugi with the mission of simplifying green investing and make it easy for everyone.