Alexa heads up the financial services team at Opinium, a market research and insight agency based in London and New York. Her experience comes from across the financial services category working across consumer and business audiences, to help shape brand and communication strategies, evaluate market trends and increase the strategic responsiveness of organisations. She manages accounts for a number of large financial providers including Vanguard, Fidelity as well as the FCA, working with clients to understand consumer behaviour and attitudes towards financial services and how finances impact upon consumer’s everyday lives. Alexa recently spoke at the MRS financial services conference for her work on emerging Financial services trends in the aftermath of Covid-19.