Cara Norton


Chief Customer Officer and Co-founder

Cara Norton is Cofounder and Chief Customer Officer at Snoop. From 1997 to 2018 she held various senior roles at Virgin Money.

Part of the founding team that built Snoop from scratch, Cara is responsible for all operational areas of the award-winning business including customer strategy, support, engagement and execution.

She has deep experience at building world class propositions for customers. At Virgin Money she led and contributed to numerous strategic growth initiatives across a range of financial products. 

Cara was a key member of the team that built Virgin Money’s hugely successful credit card business and (until the acquisition of the business by CYBG) central to the strategic development and build of the Virgin Money Digital Bank.

After leaving Virgin Money, Cara and a group of colleagues founded Snoop with an ambition to make money personal and help to make everyone better off.

Come and see Cara Norton speak at the The AltFi Festival of Finance 2023 on 25th April 2023