Julie is Group Strategy Manger for Veda As part of the Equifax group, Veda’s mission is to power the financial future of individuals and organizations through unique trusted data, technology and innovative analytics. Julie’s purpose is to identify and drive growth in new markets initiatives and provide strategic insights in the data use and analytics ecosystem. With close to 25 years in financial services, Julie’s core experience is financial product management; from cross border payments in Asia, hedge funds, structured investments and retail investment lending. This builds on Julie’s experience in risk management and financial services regulation in Australia. She has worked within large organisations such as Bank of America, both in Australia and Hong Kong and Commonwealth Bank through to community minded banks such as Bendigo and Adelaide Bank. Julie’s experience is complemented by post graduate degrees in financial mathematics and law and she is a Charted Financial Analyst®.