Keith Rodwell joined Challenger Ltd in 2012 and together established 255 Finance in 2013. 255 Finance provides funding to specialty finance companies leveraging the operational experience of the 255 Finance staff, who have extensive experience from organisations such as GE Capital, Societe Generale, Key Equipment Finance & CIT. 255 Finance has a broad portfolio with exposure across receivables finance, equipment finance and leasing, consumer finance and fleet leasing. Previously Keith was Group Executive, BOQ Finance. BOQ Finance was formed through the merger of Bank of Queensland’s equipment finance and debtor finance businesses with the IT leasing and distribution finance business acquired from CIT in 2010. Keith Rodwell was the Managing Director of CIT Asia Pacific prior to the sale to BOQ. In addition to the Australian and New Zealand operations, CIT operated the largest foreign finance company in China with over 100 staff providing equipment leasing via vendors and to customers directly. CIT also operated in 5 other Asia jurisdictions. Previously, Keith spent 14 years with GE Capital in Australia and Asia with a predominant interest in equipment finance. Keith is a Director of the Australian Finance Industry Association (AFIA) and a Director of AssetSecure Pty Ltd, a leading provider of working capital solutions to mid-market companies. Keith is also a past Chairman of the Australian Equipment Lessors Association (AELA). Keith has a Master of Commerce (UNSW) and a Bachelor of Economics (Econometrics) University of Sydney.
This panel looked at how alternative lenders can generate funds to lend more easily.