Laura has 20 years of experience working across all sectors, having specialised in Banking for eight years, prior to focusing on Decisioning Software. Having worked across the complete customer lifecycle, Laura brings together a wealth of market knowledge, not only in decisioning but across data and analytics, with the focus on helping lenders, whether that be new start-ups entering the market or established key players, to inject pace into their strategy and enable them to grow effectively whilst minimising risk exposure.